Saving Credit Cards: Manual Entry vs PinPads EMV?
In Visual Matrix Since every credit card number has been tokenized, Visual Matrix does not keep credit card information on its systems. To ensure the highest level of security, we collaborated with many credit card gateways/processors (Shift4, Elavon, and Fortis Pay). We use secure connections to communicate with those partners during each transaction. All transactions adhere to PCI requirements and are fully automated, integrated, and secure. Swipe, tap, insert, and manual (keyed) entry are the four ways to enter credit and debit card information.
EMV Entry
With a EMV device, the cardholder had to insert the card into the device and occasionally even enter a personal pin code to authorize the transaction. If there is a chargeback, you can prove the mode of entry via your processor's/gateway's portal.
The card issuer is then held accountable in this situation if credit card payments are made using a chip card and a pinpad payment terminal.
Manual Entry
You can take card payments from customers who aren't there by manually entering their card information directly in the PMS or on the EMV device. However, the credit card processor being unable to confirm that the card being used was truly present or not at the moment of the sale, any transactions that are manually keyed will be categorized as "card-not-present" even if the card was physically present. This raises the possibility of a fraudulent transaction and makes higher chargebacks risks.
As a result, processors and card networks raise their prices to cover the expenses related to chargebacks and credit card fraud. The merchants handling the transaction will be the one covering that increase. Additionally, because manual entry and swiped cards are less secure procedures, the merchant is held accountable for any fraudulent activity that results from these methods. The selling price, the cost of the products sold, and any additional costs or penalties related to the chargeback are all part of the obligation.
| MANUAL ENTRY | PIN PAD ENTRY |
| Card not present | Card is physically entered |
| Risk or fraudulent transaction | Owner is technically present, less risk of fraud |
| High risk of chargebacks | Lower risk of chargeback. |
| Cannot prove the card was physically present but entered manually in the system. | Can prove the card was physically present through the processor/gateway portal. |
| Higher processing costs | Normal processing costs |
| Merchant is liable for fraudulent activity | Card issuer is liable |
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