Sales & Mktg Demographic History Report (Desktop) 🎥

Sales & Mktg Demographic History Report (Desktop) 🎥

🎥 Watch Video

The Demographic History report will display occupancy statistics by origin - Country, State and City.
Path: Sales & Marketing > Reports > History > Demographics

Generate report

1. Narrow down the report using the optional available filters (from left to right):
- by period: choose one day or a date range.
- by choosing to generate only a summary version, see below. The Summary version gives a report only by Countries and States (or Provinces), when the detailed version adds the cities.



2. Click Refresh.



Detailed report

- Countries and States (Provinces for Canada).
- Cities.
If the State or the City has been left blank in the reservation, it will show "Unknown State/City" or will be left blank..


- Number of rooms sold by city.
- Occupancy rate of guests from that city.
- Revenue generated by guests from that city.
- ADR of stays of the guests from that city.



- Number of adults from each city.
- Average number o adults per room from each city.
- Number of child from each city.



- Totals rooms sold, occupancy rate, revenue, ADR, number of adults and children, and average adults per room, for the State (or Province) and for the Country.



- Totals rooms sold, occupancy rate, revenue, ADR, number of adults and children, and average adults per room, for all Countries and States/Provinces.



Summary report

The Summary version gives the same report but only by Countries and States (or Provinces), without the cities.


    • Related Articles

    • Sales & Mktg Reservation Origin History Report (Desktop) 🎥

      ? Watch Video The Reservation Origin History report will show statistics of the origin of reservations between local and channel managers. If you have multiple channel managers, they will each have their own stats. Path: Sales & Marketing > Reports ...

    • Sales & Mktg Referral Code History Report (Desktop) 🎥

      ? Watch Video The Referral Code History report will display the number of rooms, revenue generated and ADR for each Referral Code. The Referral Codes are marketing segments that are setup in "Sales & Marketing > Setup > Referral Codes". Path: Sales ...

    • Sales & Mktg Market Segment History Report (Desktop) 🎥

      ? Watch Video The Market Segment History report will display the number of rooms, revenue generated and ADR for each Market Segment. The Market Segments are marketing segments that are setup in "Sales & Marketing > Setup > Market Segments". Path: ...

    • Sales & Mktg Discount Code History Report (Desktop) 🎥

      ? Watch Video The Discount Code History report will display the number of rooms, revenue generated and ADR for each discount code. Path: Sales & Marketing > Reports > History > Discount Code Generate report 1. Choose the period to generate the ...

    • Sales & Mktg Yield Management History Report (Desktop) 🎥

      ? Watch Video The Yield Management History report will display how many rooms were sold for each tier each day. Path: Sales & Marketing > Reports > History > Yield Mgmt Generate report 1. Narrow down the report using the optional available filters ...